Recently, LockerDome partnered with their first professional sports team in the St. Louis Blues. Since the last time we covered LockerDome, they have increased their monthly unique visits from four million to 11 million currently. Along with their increase in traffic, they are being recognized by Forbes and partnered with USA Today to increase their brand awareness.
The NFL Draft has grown in to one of the largest non-game sport spectacles of the calendar year. And like every other sports event, social media has become an integral part of the proceedings. However, this year ESPN and NFL Networks agreed to not tweet the draft picks before Roger Goodell announces them on stage. In previous years, picks were tweeted moments before they aired because networks were informed early for production purposes, thus making Goodell’s official announcements mere formalities. But this year fans spoke out and said they wanted to enjoy watching the draft on television and not have Twitter upstage the many inevitable surprises that every draft provides.
This is an exciting time for sports fans as football is right around the corner. Now during the NFL Draft, fans can Sqor some exclusive content from the athletes themselves!
Sqor is a new sports social platform that will connect fans directly to the athletes. It is a channel for professional athletes to communicate with their fan base rather than posting on Facebook and Twitter. “Our goal is to facilitate the relationship between fans and the professional athletes,” says Social Marketing Manager Liz Kantor.
“Aww man, I’m Jackie Robinson
‘Cept when I run base, I dodge the pen
Lucky me, luckily, they didn’t get me
Now when I bring the Nets, I’m the black Brach Rickey”
These “Brooklyn Go Hard” lyrics represent part of the theme song for Christopher Wallace’s, also known as Biggie Smalls, biopic called Notorious. It was only appropriate for the movie’s filmmakers to call upon the latest Brooklynite great, Jay-Z, to convey the borough’s story as an entry way to Wallace’s legacy. Likewise, these very same lyrics personify his own stature and influence within the current pulse of Brooklyn, particularly as the Nets establish roots as the first professional Brooklyn sports franchise since the Brooklyn Dodgers.
Kentucky was well on its way to its eighth National Championship this time last year, but we weren’t focusing on that. Its coach, John Calipari, could almost add a title to his impressive coaching resume. Six of his UK players were just months away from NBA stardom. But Twitter and Facebook zeroed in on Anthony […]
