Last month we featured 22 great Twitter personalities to follow in sports tech, and received great feedback and recommendations for more. So we wanted to list 10 more handles that provide insightful original sports tech content. This list, by no means exhaustive, is just meant to hit the different trending fields within our niche subject […]
On Tuesday Major League Baseball launched their own dedicated social network called MLB Fans. We’ve since been playing around with the platform and it is immediately apparent that they are not fooling around. This is no bad replica of a Twitter or Facebook—it is a fine-tuned social network platform. When you first begin to sign up, […]
Last week, football club A.S. Roma did what’s probably the most 21st century thing ever—they crowdsourced ideas for redesigning their website on Reddit. Paul Rogers, who works on the media side for Roma, realized that they needed an overhaul when the website was voted the 6th worst of all the Champions League team websites. Instead […]
Last Sunday afternoon, the Denver Broncos debuted the NFL’s first Twitter-powered vending machine. Sponsored by Bud Light, the vending machine prompts fans to tweet a specific message and a unique hashtag, after which it dispenses a special prize. The machine vends 200 prizes, including ticket upgrades, merchandise, skis signed by former quarterback Jake Plummer, and ski […]
The following was produced by Joe Favorito. Joe has over 30 years of strategic communications / marketing, business development and public relations expertise in sports, entertainment, brand building, media training, television, athletic administration and business. He is a producer of award winning and cutting edge programs designed to increase ROI and minimize cost. Usually when brands align […]