Watch highlights as Roger Federer cruises past Benoit Paire, Marin Cilic escapes compatriot Borna Coric and Juan Martin del Potro advances past Julien Benneteau. Photo Credit: PPR/Kurt Schorrer. Watch live tennis at tennistv.com.
Benoit Paire had never won a set against Roger Federer prior to their second-round encounter at the Swiss Indoors Basel on Thursday. That did not come close to changing. Federer swept the Frenchman, 6-1, 6-3, in 57 minutes to continue his pursuit of an eighth title at his hometown event. It is the 15th time he has advanced to at least the quarter-finals in Basel. "It feels nice. I've played good tennis from the start of this tournament. There's always extra pressure playing at home and wanting to do well and try to stay in the tournament," Federer said. "I'm happy to be through to the quarters and we'll see what happens now." After a 10-point service game to open...
One year after climbing past basketball player LeBron James, Roger Federer once again has the highest brand value of any athlete in the world according to the Forbes Fab 40. The Swiss’ brand is valued at $37.2 million, a 3.3 per cent increase from 2016. "Marketers are savvy," says TEAM8 Founder and CEO Tony Godsick, Federer’s agent. "When they encounter an athlete who has consistently excellent results, a humble attitude, a commitment to helping others, and a love for the sport, they want to be associated. Roger enjoys being able to bring value to his incredible and loyal corporate partners. We should all celebrate the global nature of tennis that creates a platform for a special individual like Roger to...
