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Amazon’s first NFL live stream, how the MLB is doing AR, and more from the week in sports tech

[Love sports and technology? Sign up for our sports tech newsletter to receive this rundown from GeekWire’s Taylor Soper via email every week.] TAYLOR’S TAKE: There’s only one place this week where you can catch a Cardinals game, eat mouth-watering BBQ, go on a Budweiser tour, and attend an awesome sports business conference — St. Louis, of course! I’m on the road this week in St. Louis, where Washington University is hosting the Olin Sports Business Summit. Today I’m helping emcee the event, which invites business and tech leaders from the sports world to speak on stage about the latest innovations… Read More

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Sounders FC replaces Ticketmaster with SeatGeek’s tech-fueled ticketing platform

Goodbye, Ticketmaster. Hello, SeatGeek. The Seattle Sounders on Wednesday announced a new deal with SeatGeek, a New York-based startup that offers a unique “open ticketing platform” and a focus on mobile apps. SeatGeek will become the official ticketing partner of the Sounders starting in 2018. It marks the end of a nine-year partnership with industry incumbent Ticketmaster. Founded in 2009 and equipped with $160 million in investment, SeatGeek has differentiated itself from other ticketing platforms with SeatGeek Open, which lets teams, artists, and others sell tickets across the internet and directly within other apps and websites. It’s different than Ticketmaster,… Read More

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Amazon looks to challenge Ticketmaster, reportedly in talks with U.S. venue owners

Another day, another new business vertical Amazon is aiming to disrupt. The Seattle tech giant is looking to partner with U.S. arena owners as a way to sell event tickets, Reuters reported on Thursday. The move would put Amazon in direct competition with Ticketmaster, the industry giant that controls much of the ticketing market in the U.S. Amazon already launched a ticketing service called Amazon Tickets in the U.K. two years ago and now it appears that business may be gearing up for more growth. Amazon has several job postings for Amazon Tickets which note “rapid expansion.” “If you love seeing live… Read More

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