Magic Johnson, David Stern join $5M round for ShotTracker basketball tech startup
ShotTracker just brought on two of basketball’s biggest names as investors. The Kansas City-based startup today announced a $5 million seed round that included participation from Johnson, the NBA Hall of Famer, and Stern, the former NBA commissioner who retired in 2014 after 20 years as the league’s leader. ShotTracker makes wearable technology for basketball players. Its first product was built for individual players and includes a wrist sensor and a net sensor. Much of the company’s focus is on a new market: teams. For teams, ShotTracker places sensors on a player’s shoe; in a special Spalding basketball; and in the rafters… Read More