Amazon Web Services continues to expand its reach into the sports world. The latest deal, announced Tuesday, is with the PGA Tour, which will make AWS its official cloud provider. The pro golf organization will use AWS to process and distribute video footage to various platforms and services such as Every Shot Live, which debuts next week at The Players Championship, and TOURcast, an interactive way to track shots throughout a tournament. The PGA Tour will also migrate nearly a century of content to AWS. “Our collaboration with the TOUR will change the way that fans will be able to connect… Read More
Amazon Web Services is broadening its reach across the professional sports landscape, announcing a new partnership with the National Hockey League Wednesday to be the official cloud, artificial intelligence, and machine learning infrastructure provider for the league. AWS CEO Jassy, recently named as the future successor to Amazon CEO Jeff Bezos, said AWS will help the NHL with its digital transformation. This includes helping the league automate video processing and content delivery in the cloud; leveraging the Puck and Player Tracking (PPT) System; and building an enterprise video platform to aggregate video, data, and related applications into one central repository. The… Read More
A search on YouTube for “youth sports drills” returns an endless scroll of every type of practice workout you could imagine. All levels of athletic skill and coaching style are on display in a dizzying stream of content aimed at players and parents looking for a better way to kick a soccer ball or pitch a baseball. A new mobile app backed by Seattle Seahawks quarterback Russell Wilson, former Zillow CEO Spencer Rascoff and others is looking to become a singular, simplified destination for parent coaches and families of young athletes. MOJO launched Tuesday as a “one-stop, coach-in-a-box” format that… Read More
Vicis is back. The one-time Seattle startup darling that went through a major and sudden downfall in 2019 just debuted a new-and-improved version of its high-tech football helmet called the ZERO2. The launch marks a milestone in what’s been a roller coaster for Vicis over the past few years. After spinning out of the University of Washington in 2014, Vicis garnered attention for its unique ZERO1 helmet that featured specialized layers built to mitigate the impact of bone-crushing hits that cause concussions and put the health of professional football players in jeopardy. It raised more than $85 million over five… Read More
The NFL Playoffs kick off this weekend and FOX Sports is bringing along some popular regular-season technology to capture the action. FOX says it will be using its so-called “Megalodon” mirrorless camera system during four postseason games it’s broadcasting, including on Saturday when the Seattle Seahawks face the Los Angeles Rams at Lumen Field in Seattle. If you missed the news on this camera tech, it originally caught the attention of Seahawks fans and others back in December when it was used to bring a cinematic quality to footage of end zone celebrations. The Seahawks were in the first game… Read More
